Since my introduction to Android (a la Nexus One), I've owned three HTC devices. I've reviewed probably a half-dozen others. I liked some of them, and I disliked others. But generally, I consider myself an HTC fan, especially since the One X.
The new One phone sounds brilliant. Ron's early impressions are promising. The initial response at large seems to be that HTC is finally being bold in a way that's causing people to take notice, by taking risks.
And have no doubt - HTC's biggest bets with the One phone are seriously risky. Particularly, convincing consumers that they want a 4 megapixel camera, and to ditch their traditional icon-laden homescreens for a Flipboard-meets-Windows-Live-Tiles information feed.

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Editorial: The One Is Exactly The Phone HTC Needed To Build... A Year Ago was written by the awesome team at Android Police.